Red Wine Study Drives Consumer To Stores

I just love it that while the scientists and the government are debating about what works and why, consumers are willing to try natural supplements. If the ingredient in red wine, resveratrol ,will help you live longer and increase your endurance, consumers say... I'll try it.

What's great about this story is that the scientists doing the study were so impressed with the preliminary results that they are taking it in supplement form as is the staff. The Wall Street Journal report on Nov. 30 in an article titled, "Sales Surge Of Compound In Red Wine", that David Sinclair, a biologist at Harvard Medical School and the lead author of the Nature study began taking a resveratrol supplement 3 years ago. Members of his staff take it as well.

Whole Foods Market, the national health-food chain sold out of its resveratrol supply earlier this month.

And an interesting anecdote from the Wall Street Journal article was that of Harry Highkin, a retired biologist in Kailua Kona, Hawaii takes resveratrol - 1.44 grams daily which equates to 36 capsules -- daily. He says that these supplements have helped him stay alive after he was diagnosed with a rare precursor of leukemia in 2000. He is 89.